APEXA
Services & pricing · public · fixed · no retainers

Four engagements.
Fixed prices.
Stop at any gate.

Most consultancies sell retainers. We sell milestones. Pay 50% upfront, 50% on signed acceptance per stage. About 30% of clients run all four — the rest stop at the Quick Win and execute internally. Either way, you own the code.

Stage 01 · Diagnostic

Clarity Call

20 min · with Richard · written recap

Free · €0
20 minutes · same-day calendar invite

What you get

  • ✓Live process teardown on a shared canvas with the founder
  • ✓Three named automation opportunities specific to your business
  • ✓Conservative ROI math per opportunity (3-year horizon, in euros)
  • ✓90-day roadmap - what to do in Week 1, Week 4, and Week 12
  • ✓Honest readiness verdict - including "not yet" if applicable
  • ✓Written recap PDF in your inbox within 24 hours, yours to keep
Right for

Anyone evaluating AI seriously.

If you're not sure where to start, this is the start. No commitment. No sales pitch. If the math doesn't work, we'll tell you that on the call.

Book the call →
Stage 02 · Sprint

AI Readiness Sprint

Two-week diagnostic · prioritised roadmap

€5,900 fixed
2 weeks · 50% upfront, 50% on delivery

What you get

  • ✓Deep audit of your top 5 processes - time, cost, automation potential
  • ✓Data and tech stack assessment - what you have, what you need
  • ✓Prioritised automation roadmap with ROI model per opportunity
  • ✓EU AI Act risk classification for each identified use case
  • ✓Board-ready deck: the business case for your first automation
  • ✓If you proceed to Quick Win, €5,900 is credited toward the cost
Right for

Companies ready to invest, but unsure where to start.

Guarantee: if we don't find €100K+ in annual savings potential, you pay nothing. Zero.

Start with a Clarity Call →
Stage 03 · Build · Most Popular

Quick Win Implementation

One production automation · 6-8 weeks

€19,900 fixed
6–8 weeks · 50% upfront, 50% on acceptance

What you get

  • ✓One production-ready automation - built, tested, deployed
  • ✓Code in your repository from Day 1 - you own it, always
  • ✓Full documentation and handover guide for your IT team
  • ✓Team training: 2 × 90-minute sessions + async Q&A for 30 days
  • ✓15:1 ROI guarantee - contractual, audited against signed baseline
  • ✓EU-hosted, GDPR-compliant, no US sub-processors
  • ✓If preceded by Readiness Sprint, €5,900 credited toward this fee
Right for

Companies ready to ship their first automation in 6–8 weeks.

Most clients start here. The 15:1 guarantee means you're taking zero financial risk.

Book a Clarity Call first →
Stage 04 · Transform

Full Implementation

Multiple automations · 12-16 weeks

€45K – €85K fixed
12–16 weeks · milestone billing

What you get

  • ✓3–6 production automations across your highest-ROI processes
  • ✓AI governance framework and internal playbook
  • ✓Full team training programme - all levels, all roles
  • ✓Quarterly business review at Month 3, 6, and 12
  • ✓15:1 ROI guarantee measured at Month 12 - audited baseline
  • ✓EU AI Act compliance documentation included
  • ✓Priority support channel for 12 months post-delivery
Right for

Companies committing to AI as a strategic capability.

Typically follows a successful Quick Win. Scope is defined in the Readiness Sprint.

Start with a Clarity Call →
What's Included

Side by side.

Included
Clarity Call
Sprint
Quick Win
Full
ROI math & opportunity map
✓
✓
✓
✓
Board-ready business case deck
—
✓
✓
✓
Production automation (code in your repo)
—
—
✓
✓
Team training
—
—
✓
✓
15:1 ROI guarantee
—
€100K min
✓
✓
EU AI Act compliance docs
—
Classification
✓
✓
Schrems II / GDPR coverage
✓
✓
✓
✓
Commercial Terms

How we work together.

Payment

50/50 milestone billing

50% upfront to begin, 50% on signed client acceptance at each stage. No retainers. No monthly fees. No surprises.

IP Ownership

You own everything, from Day 1

All code, documentation, and models are in your repository from the first commit. MIT license. No vendor lock-in. Your IT team can maintain it after we leave.

Stop-Gates

Stop at any stage, pay only for what's done

Each stage has a stop-gate. You can stop after the Clarity Call, after the Sprint, or after the Quick Win — paying only for completed milestones.

ROI Guarantee

15:1 or we work for free

We sign the baseline at the start of the Readiness Sprint. If we don't deliver 15× our fees in savings, we continue working at no additional charge until you hit it.

Data & Hosting

EU data. EU compute. EU team.

All production data stays in the EU. No US sub-processors. GDPR-compliant by design. We sign a DPA before any data is shared.

Pricing

Public, fixed, no negotiation

Our prices are published on this website and are the same for every client, regardless of how you found us. No NDAs required to see a quote.

Start with
a free call.

20 minutes with Richard. Three automation opportunities. Conservative ROI math. Written recap in 24 hours. No commitment.

Book your free Clarity Call →